How to apply to Al Mada Ventures as an African founder

TL;DR

Al Mada Ventures invests in sector-agnostic companies at Seed, Series A, and Series B+, writes cheques of $500K -- $6M (follow-on up to $10M), and takes applications through direct outreach to the team.

Who Al Mada Ventures is

Al Mada Ventures is a Pan-African investor headquartered in Casablanca, with coverage across 27 markets. The fund describes its mandate as sector-agnostic. The thesis, in the fund's own words: We invest in scalable, sustainable, and innovative companies that have the power to reshape industries across the African continent.

On the ground, Al Mada Ventures operates as a Seed, Series A, and Series B+ investor with an Africa focus described as "Pan-African (North Africa, Francophone West/Central Africa, expanding East and Southern Africa)". The fund's managing director is Omar Laalej, alongside Narjisse Belmahi (CFO and COO) and Yassine Soual (Investment Director).

What they invest in

Stages: Seed, Series A, and Series B+
Sectors: Sector-agnostic. The fund calls itself sector-agnostic, but its actual portfolio tells a more concentrated story: 23% of classified portfolio companies are in Fintech, and 16% are in Agritech.
Cheque size: $500K -- $6M (follow-on up to $10M)
Geography focus: Pan-African / Yes -- Pan-African (North Africa, Francophone West/Central Africa, expanding East and Southern Africa)

How to apply

Al Mada Ventures's application path is: "mailto:contact@almadaventures.com". This reads as direct outreach rather than a public form, which means the fund is more reachable through a warm introduction or a well-targeted cold message than through a portal. Omar Laalej (Managing Director) is the name most associated with the fund publicly, and a specific, well-prepared message referencing why you fit their stated thesis is a better opener than a generic pitch blast. Check https://www.almadaventures.com/ first in case a form or dedicated email address has since gone live.

Portfolio pattern

Al Mada Ventures's portfolio, as listed in their Trampoline fund page, includes:

Money Fellows (Egypt): Digital money circles and consumer fintech, Pre-Series C ($13M)
Gozem (Togo): Super-app for mobility, delivery, and financial services, Series B ($30M)
YoLa Fresh (Morocco): Fresh produce supply chain and distribution, Seed ($7M)
Deepecho (Morocco): AI-powered prenatal ultrasound diagnostics, Early stage
Susu (Ivory Coast): Health insurance and healthcare access platform, Seed

That spread gives you a sense of what a real check from Al Mada Ventures has funded, not just what the thesis claims it funds.

Before you apply

Have these ready before you reach out:

Deck: Check your readiness first so you know where the gaps are
Metrics dashboard: Set up your metrics dashboard so you can show real traction, not slides
Cap table
A one-line description of what your company does
A short, specific note explaining why you fit their stated thesis, ready to send cold or through a warm intro

FAQ

Does Al Mada Ventures have a sector focus?

Al Mada Ventures describes its mandate as sector-agnostic, meaning it does not restrict itself to a fixed list of sectors.

What stage does Al Mada Ventures typically write cheques at?

Al Mada Ventures invests at Seed, Series A, and Series B+, with cheque sizes of $500K -- $6M (follow-on up to $10M).

Do you need a warm intro to apply to Al Mada Ventures?

Al Mada Ventures's application path is direct outreach rather than a public form, so a warm introduction generally carries more weight than a cold message, though it is not stated as a hard requirement.

Does Al Mada Ventures invest outside Pan-African?

Al Mada Ventures's Africa focus is described as "Pan-African (North Africa, Francophone West/Central Africa, expanding East and Southern Africa)". Check the full fund profile for the exact geographic boundaries before you apply.

Is Al Mada Ventures a remote or in-person fund?

Al Mada Ventures's format is listed as Hybrid.